January, 2009

  1. Welcome to the New Year

    January 5, 2009 by John

    Welcome to the first official post of River Oak Blog! I’m so excited for this new year and all that it brings. The big idea here is that I’m seeing if I can transition River Oak Photography into my full-time job…

    …in the middle of the worst economy in 70ish years.

    I love a challenge. :-)

    So what exactly does this mean?

    - A much more serious time investment in the things that matter: taking pictures (duh), sales, marketing, learning, networking, etc.
    - Similarly, less time wasted on things that don’t matter so much.
    - Consistent writing about this process so that I stay on-task and keep asking the questions that matter.
    - Hiring employees(!).
    - Potentially becoming an S Corporation.
    - Getting equipment insurance (finally).
    - Lots more picture-taking. Starting tomorrow when I return to Athens, I’ll be carrying my camera with me wherever I go, so I’ll be posting photos as close to every day as I can manage.
    - Hopefully, making a dollar or two. :-)

    That’s it for now. Thanks!